How to Start a Virtual Walk [2023]: Tips from Our Expert Trainers

How do I start a virtual walk?

Are you looking to organize a virtual walk, but not sure where to start? Our team of expert personal trainers and health professionals at Walkathon Virtual™ has got you covered. In this comprehensive guide, we will take you through the steps of organizing a successful virtual walk, from setting up a virtual walking challenge to hosting a virtual walk-a-thon.

Why You Should Organize a Virtual Walk Fundraiser

Virtual walk-a-thons are a perfect way to get people moving while raising funds for a charitable cause. Virtual walks are more accessible to everyone as people can participate from anywhere across the world. They're also very cost-effective as you'll be saving on logistic expenses like event venues, security, volunteers, and other logistical costs.

5 Steps to Organizing a Virtual Walk Fundraiser

Outlined below are five essential steps to organizing a successful virtual walk fundraiser.

Step 1: Set a Fundraising Goal

Setting a fundraiser goal is one of the most critical aspects of organizing a virtual walk fundraiser. Your goal should be realistic and achievable for your cause; this will help you keep track of your progress. Our team recommends setting a specific timeline for your fundraiser and creating a plan that outlines how you will achieve your goal.

Step 2: Choose a Platform

You will need to choose a platform to host your virtual walk-a-thon. Consider using one of these popular platforms:

  • Giviki
  • Blackbaud Peer-to-Peer Fundraising Tool
  • Classy
  • Crowdrise
  • Donately
  • Fundly
  • Qgiv

Each of these platforms has its strengths, costs, and fees that you will need to consider when choosing one that works best for you.

Step 3: Set Up Your Virtual Walk Challenge

Virtual walk challenges are a competition in which participants compete to see who can walk the farthest during the challenge period. This type of challenge encourages participants to move more and challenges them to exceed their fitness goals.
Setting up a virtual walking challenge is easy. Choose a challenge period, a distance goal, and a start date. Encourage your participants to track their progress and update their team leaderboards.

Step 4: Promote Your Event

Promoting your event is critical to achieving your fundraising goal. Social media campaigns, targeted email campaigns, and paid advertisements can help you reach a broader audience. Engage your existing supporters and team members to help raise awareness for your fundraiser by sharing on their social media platforms.

Step 5: Celebrate Your Success

Celebrating your success with participants, supporters, and donors is as important as raising funds for your cause. Host a virtual party, post-event happy hour, or send personalized virtual thank-you notes to your donors. Celebrating success is a great way to reward everyone who has contributed to your event's success.

4 Proven Ideas to Make Your Virtual Walk a Success

Making your virtual walk fundraiser a success requires more than just walking. Adopting the ideas below will help you engage your participants and achieve your fundraising goals.

Idea 1: Use Tech Tools

Technology can help you maximize engagement while making it easy for participants to track their progress. Use tech tools like Strava, Fitbit, or Garmin, to track participants' progress and display progress on a virtual leaderboard.

Idea 2: One-Off Events

Including one-off events throughout your virtual walking challenge will provide excitement and give participants something to look forward to. Examples of one-off events include virtual scavenger hunts, online fitness classes, and wellness webinars.

Idea 3: Host a Social Media Challenge

Promoting a social media challenge in the lead up to your event is an effective way to raise awareness and attract participants to your virtual walk fundraising event. To create a social media challenge, post a series of challenges on your social media platforms and encourage participants to share photos of themselves completing the challenge.

Idea 4: Tap into Your Community's Strength

Engaging your community for support will increase your chances of holding a successful virtual walk-a-thon fundraiser. This support can come from local businesses, volunteers, or even schools.

How to Host a Virtual Walk-a-thon

Virtual walk-a-thons are a fun and engaging way to get people involved in your cause and raise funds. Here are some tips on how to host a virtual walk-a-thon.

Tip 1: Plan and Prepare

Before you host your virtual walk-a-thon, plan, and prepare. This includes creating a timeline, setting up your fundraising platform, promoting your event, and providing clear instructions for participants.

Tip 2: Make it Fun

Virtual walk-a-thons can be just as fun as physical events. Add games, challenges, and entertainment to keep your participants engaged and motivated throughout the event.

Tip 3: Keep Participants Motivated

Motivating your participants is key to producing successful results, making them personalized shout-outs, milestones, and an interactive central dashboard.

Tip 4: Say Thank You

Following your virtual walk-a-thon, send personalized "thank you" emails to participants, volunteers, and donors who have helped make the event a success.


How do I set up a virtual walking challenge?

A successful virtual walking challenge can be broken down into three critical steps: set a time frame, determine distance goals, and track progress. Set your timeframe based on your fundraising goals, determine a distance goal and use tech tools like Strava to track and display progress on a virtual leaderboard.

How do virtual walks work?

A virtual walk works the same as a physical event. Participants remotely complete the walk challenge from their location while tracking the progress using tech tools.

How do I host a virtual walk-a-thon?

To host a virtual walk-a-thon, follow the steps in sections 1 and 2 mentioned in this article. Then set up a virtual leaderboard, engage participants with entertaining and interactive activities, keep them motivated throughout the event, and conclude the event with personalized "thank you" emails for the successful event.

Quick Tips and Facts

  • Virtual walk-a-thons are more accessible and cost-effective to hold than physical walk-a-thons.
  • Technology can help you maximize engagement while making it easier for participants to track their progress.
  • Personalized "thank you" emails or messages need to be sent to participants, volunteers, and donors to help express gratitude following the event.


Starting a virtual walking challenge or hosting a virtual walk-a-thon is an excellent way to raise money to support a cause while promoting health and fitness. By following the steps outlined in this guide, you can create a successful virtual walk-a-thon fundraiser or challenge that engages your participants, raises funds for your cause, and celebrates your progress.

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